Unboxing Video from Sale-a-bration & July-December Mini Catalog

Unboxing Video from Sale-a-bration & July-December Mini Catalog

Hello Paper Crafters!!I thought you might like a sneak peek at some of the products from the July – December Mini Catalog and the Sale-a-bration brochure. These products will be available on August 3. 

2021 July – December Mini Catalog

The July–December 2021 Mini Catalog is your passport to stunning seasonal projects! It contains all the products you’ll need to craft, create, and celebrate during Halloween, Christmas, and more.

Stress less this season! With the perfect papercrafting products for Halloween, Christmas, and every celebration in between, the July–December 2021 Mini Catalog has got your creativity covered.

We offer decades of industry experience, perfect product and color coordination, unique themes, and original designs. No matter the project, our one-of-a-kind products stand out among the rest!

2021 Sale-a-bration 3 August – 30 September

The Sale-A-Bration Brochure

To illustrate the exclusive products available during Sale-A-Bration, we’ve designed a brochure that clearly outlines what is available, how each item can be earned, and the qualifying purchase amounts for each product.

Shopping During Sale-A-Bration

Through our online store, we’re making the Sale-A-Bration shopping experience better than ever before! When you reach the qualifying purchase amount required to earn a free Sale-A-Bration item, we’ll let you know by highlighting the “rewards” icon. This will allow you to choose from multiple reward options depending on the total amount of your shopping cart. Before checking out, you can easily select which products you want!

There are two Sale-A-Bration spending categories: a $50 spend and a $100 spend. When you spend at least $50 you have the chance to choose a $50 spend Sale-A-Bration product for free! When you spend at least $100 you have the chance to choose a $100 spend Sale-A-Bration product—or two $50 spend products—for free. The more you spend, the more choices you have!

Hosting During Sale-A-Bration

Hosting is even more rewarding during Sale-A-Bration season. When you host a party and it reaches a certain amount in sales (see the chart on the host page in the July–December 2021 Mini Catalog for more information), you can earn the In Your Words Stamp Set (item 156619) for free! Even if you reach this certain amount on your own outside of yourr party, you can earn the same stamp set for free through our online store. You’ll simply add it to their cart the same way they would with any other Sale-A-Bration product!

Joining During Sale-A-Bration

If you decide to sign up as a Stampin’ Up! demonstrator during Sale-A-Bration, you’ll get to pick a qualifying bundle from the July–December 2021 Mini Catalog to add to your Starter Kit—for free! There couldn’t be a better time to join the Stampin’ Up! family.

Sale-A-Bration Structure

As you may remember, we’ve structured Sale-A-Bration a little differently this year. Instead of one single Sale-A-Bration season, we’ve split Sale-A-Bration in two! The first Sale-A-Bration event took place earlier this year, with the second just about to start. Sale-A-Bration will now extend over four months total, giving you more time to Sale-A-Brate throughout the year!

For each Sale-A-Bration event, only one Sale-A-Bration brochure will be released. Rather than feature multiple product releases in a short span of time, Sale-A-Bration products (and the brochures that tell you all about them) will now be released twice a year—once at the start of the year, and again in the middle. During each Sale-A-Bration event, the product offering will not change throughout the duration of the promotion.

During this round of Sale-A-Bration, some products will only be available while supplies last. This means that once they’re gone, they’re gone for good! The Sale-A-Bration products with limited supply include:

156629           Be Dazzling 6″ x 6″ (15.2 x 15.2 cm) Specialty Paper

156600          Sheep Dies

156618            Summer Shadows Dies

All other Sale-A-Bration products will be available throughout the promotion. High demand can send these products into backorder and delay shipping, but the supply will not run out; all orders placed will be honored.

The Video


Check it out!

  • Best Deal in the catalog?  View it here.
  • Subscribe to my YouTube channel Easy as PIE Stamping
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  • Sign up for my weekly newsletter in the sign-up box – top right (or at the bottom on mobile). You will receive 4 exclusive project tutorials each month.


Current Catalogs

Annual Catalog


Kits Collection

Visit My SHOP!!

I invite you to order your paper crafting products from my online store.

As a small business owner, I appreciate your support of my business.

I would be honored to be your personal Stampin’ Up! Demonstrator!!

When placing an order in July use host code and receive a gift from me.


Please join sign up for my newlsetter where I share projects using Stampin’ Up! products every week.

We will have so much fun!

Happy Stamping!
Lois Avellanet
Creativity Coach


Etched in Nature Tutorial

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